Last updated: 06/04/2026
This Privacy Policy describes how BELLABODIES LLC (the “Site”, “we”, “us”, or “our”) collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from bellabodiesnj.com (the “Site”) or otherwise communicate with us (collectively, the “Services”). For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of the Services.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the “Last updated” date and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we collect and have collected over the past 12 months personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term “personal information”, we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
– Basic contact details including your name, address, phone number, email.
– Order information including your name, billing address, shipping address, payment confirmation, email address, phone number.
– Account information including your username, password, security questions.
– Shopping information including the items you view, put in your cart or add to your wishlist.
– Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services.
Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect through Cookies
We also automatically collect certain information about your interaction with the Services (“Usage Data”). To do this, we may use cookies, pixels and similar technologies (“Cookies”). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.
Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:
– Companies who support our Site and Services, such as Shopify.
– Our payment processors, who collect payment information (e.g., bank account, credit or debit card information, billing address) to process your payment in order to fulfill your orders and provide you with products or services you have requested, in order to perform our contract with you.
– When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software developer kits, third-party libraries, and cookies.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy. We are not responsible or liable for the accuracy of the information provided to us by third parties and are not responsible for any third party’s policies or practices. For more information, see the section below, Third Party Websites and Links.
How We Use Your Personal Information
– Providing Products and Services. We use your personal information to provide you with the Services in order to perform our contract with you, including to process your payments, fulfill your orders, to send notifications to you related to you account, purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, facilitate any returns and exchanges and to enable you to post reviews.
– Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as to send marketing, advertising and promotional communications by email, text message or postal mail, and to show you advertisements for products or services. This may include using your personal information to better tailor the Services and advertising on our Site and other websites.
– Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else. If you believe your account has been compromised, please contact us immediately.
– Communicating with you. We use your personal information to provide you with customer support and improve our Services. This is in our legitimate interests in order to be responsive to you, to provide effective services to you, and to maintain our business relationship with you.
Cookies
Like many websites, we use Cookies on our Site. For specific information about the Cookies that we use related to powering our store with Shopify, see https://www.shopify.com/legal/cookies. We use Cookies to power and improve our Site and our Services (including to remember your actions and preferences), to run analytics and better understand user interaction with the Services (in our legitimate interests to administer, improve and optimize the Services). We may also permit third parties and services providers to use Cookies on our Site to better tailor the services, products and advertising on our Site and other websites.
Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Please keep in mind that removing or blocking Cookies can negatively impact your user experience and may cause some of the Services, including certain features and general functionality, to work incorrectly or no longer be available. Additionally, blocking Cookies may not completely prevent how we share information with third parties such as our advertising partners.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:
– With vendors or other third parties who perform services on our behalf (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
– With business and marketing partners, including Shopify, to provide services and advertise to you. Our business and marketing partners will use your information in accordance with their own privacy notices.
– When you direct, request us or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations, with your consent.
– With our affiliates or otherwise within our corporate group, in our legitimate interests to run a successful business.
– In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations (including to respond to subpoenas, search warrants and similar requests), to enforce any applicable terms of service, and to protect or defend the Services, our rights, and the rights of our users or others.
We have, in the past 12 months disclosed the following categories of personal information and sensitive personal information (denoted by *) about users for the purposes set out above in “How we Collect and Use your Personal Information” and “How we Disclose Personal Information”:
Category:
– Identifiers such as basic contact details and certain order and account information
– Commercial information such as order information, shopping information and customer support information
– Internet or other similar network activity, such as Usage Data
Categories of Recipients:
– Vendors and third parties who perform services on our behalf (such as Internet service providers, payment processors, fulfillment partners, customer support partners and data analytics providers)
– Business and marketing partners
– Affiliates
We do not use or disclose sensitive personal information for the purposes of inferring characteristics about you.
User Generated Content
The Services may enable you to post product reviews and other user-generated content. If you choose to submit user generated content to any public area of the Services, this content will be public and accessible by anyone.
We do not control who will have access to the information that you choose to make available to others, and cannot ensure that parties who have access to such information will respect your privacy or keep it secure. We are not responsible for the privacy or security of any information that you make publicly available, or for the accuracy, use or misuse of any information that you disclose or receive from third parties.
Third Party Websites and Links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.
Children’s Data
The Services are not intended to be used by children, and we do not knowingly collect any personal information about children. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details set out below to request that it be deleted.
As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell” (as those terms are defined in applicable law) personal information of individuals under 16 years of age.
Mobile App, Booking Platform, and Account Data
This Privacy Policy applies to our website, the BellaBodies mobile app, and our class-booking, membership, payment, retail, communications, and customer-support services, including services provided through Mariana Tek/Xplor, payment processors, email/text messaging providers, analytics providers, and other service providers we use to operate BellaBodies.
When you create or use a BellaBodies account, book classes, purchase memberships or class packages, join a waitlist, make a payment, communicate with us, or use our website or mobile app, we may collect and process information such as your name, email address, phone number, billing information, purchase history, membership status, class bookings, attendance history, account login information, device or usage information, and communications with us.
Security and Retention of Your Information
We retain personal information only for as long as reasonably necessary to provide our services, operate our business, comply with legal, tax, accounting, payment, fraud-prevention, safety, insurance, and recordkeeping obligations, resolve disputes, and enforce our agreements.
Our general retention practices are:
– Account, membership, booking, class attendance, waiver, and customer-service records are generally retained while your account is active and for up to seven (7) years after your last interaction with us, unless a longer period is required or permitted by law, insurance, dispute-resolution, chargeback, safety, or fraud-prevention needs.
– Payment, purchase, invoice, payout, tax, accounting, and transaction records are generally retained for up to seven (7) years or longer if required by law or our payment, tax, accounting, or audit obligations.
– Marketing preferences are retained until you unsubscribe or opt out. We may retain limited suppression-list information so we can honor your opt-out request.
– Website, app, cookie, analytics, device, and technical log data are generally retained for the period needed for analytics, security, troubleshooting, and business operations, unless a longer period is needed for security, fraud prevention, legal compliance, or dispute resolution.
– If information is no longer needed, we will delete, de-identify, or aggregate it, subject to the exceptions described in this Privacy Policy.
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
How to Request Deletion of Your Account and Data
You may request deletion of your BellaBodies app account and associated personal information by emailing us at team@bellabodiesnj.com with the subject line “Delete My Account” or by using any account deletion or support option made available in the BellaBodies mobile app.
You do not need to reinstall the app to request deletion. Your request should include the name, email address, and phone number associated with your BellaBodies account so we can locate and verify the account. We may ask for additional information to verify your identity before completing the request.
If you have an active membership, class package, upcoming booking, unpaid balance, refund request, chargeback, or other open transaction, we may need to resolve or cancel those items before completing deletion. Deleting your account may affect your ability to view past purchases, manage bookings, access memberships, or use app features.
After verifying your request, we will delete or de-identify personal information associated with your account within a reasonable period of time, generally within forty-five (45) days, unless we need to retain certain information for legitimate legal, tax, accounting, payment, fraud-prevention, safety, security, insurance, dispute-resolution, chargeback, or regulatory purposes. Where our service providers process account data on our behalf, we will request that they delete or de-identify applicable information consistent with our instructions and their legal obligations.
We may retain limited records after deletion where necessary to document that we processed your request, comply with law, prevent fraud or abuse, resolve disputes, enforce agreements, maintain business records, or satisfy accounting, tax, insurance, or payment-processing obligations.
Your Rights and Choices
Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.
– Right to Access / Know. You may have a right to request access to personal information that we hold about you, including details relating to the ways in which we use and share your information.
– Right to Delete. You may have a right to request that we delete personal information we maintain about you.
– Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.
– Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.
You may exercise any of these rights where indicated on our Site or by contacting us using the contact details provided below.
We will not discriminate against you for exercising any of these rights. We may need to collect information from you to verify your identity, such as your email address or account information, before providing a substantive response to the request. In accordance with applicable laws, You may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.
Complaints
If you have complaints about how we process your personal information, please contact us using the contact details provided below. If you are not satisfied with our response to your complaint, depending on where you live you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.
International Users
Please note that we may transfer, store and process your personal information outside the country you live in, including the United States. Your personal information is also processed by staff and third party service providers and partners in these countries.
If we transfer your personal information out of Europe, we will rely on recognized transfer mechanisms like the European Commission’s Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.
Privacy Contact
If you have questions about this Privacy Policy, our privacy practices, or would like to exercise your privacy rights, you may contact us at:
BellaBodies LLC
1275 Bloomfield Ave, Bldg 20, Unit 254
Fairfield, NJ 07004
Phone: (973) 303-1979
Email: team@bellabodiesnj.com